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January 23, 2026

Comfort Builds Confident Runs

When people talk about performance, itusually comes down to pace, distance, or strength. But when you’re lining upfor your first half-marathon, performance often starts somewhere much simpler.It starts with comfort.

When your body feels comfortable, yourmind settles. You stop adjusting your stride every few steps. You stopoverthinking small sensations or checking if something feels off. Instead, youcan focus on your breathing, your rhythm, and the road ahead.

That sense of ease builds confidence. Notthe loud kind, but the quiet kind that tells you everything is under control.The kind that lets you relax into your pace and trust the work you’ve alreadydone in training.

Comfortable gear plays a bigger role thanmany runners realise. When nothing rubs, shifts, or distracts you, the runfeels smoother. Your energy goes into moving forward, not managing discomfort.Over longer distances, that difference really matters.

For first-time half-marathon runners,this is especially important. Race day already comes with plenty of newexperiences. The start line buzz, the crowd noise, the mix of excitement andnerves. Familiar, comfortable gear removes one layer of doubt. It helps youfeel grounded when everything else feels new.

This is where ASICS, our official partner, becomes partof the journey. Not as something you think about mid-run, but as something youtrust without question. When your gear supports you, your mind is free to stay present and focused.

That same focus on comfort and movementcomes through in the Burj2Burj 2026 event shirt, created in collaboration withASICS. Designed with comfort in mind and built on our shared belief in movementand an active lifestyle, this isn’t just a race-day shirt. It’s made to be wornbeyond the finish line, for training runs, community sessions, and everydaymovement.

Every runner will receive the officialBurj2Burj 2026 event shirt at bib collection, ready to be part of their journeyfrom start to finish, and beyond.

A comfortable body creates space for aconfident mind. And when your mind is clear, your run flows better. Sometimes,that’s what performance really looks like.

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